Marketing

How to Market your Events Calendar

• Partner Go To Market Strategy
• Create a 12 Months Marketing Plan
• Guide to Marketing Your Calendar

Best Practice #1: Navigation & Linking

• Marketing Tips - Watch your Footer! Capture event submissions
• Marketing Tips - Is Evvnt on the menu?
• Marketing Tips - Promote your add event form URL
• Home Page Navigation - Greater Long Island
• Top & Side Navigation - Wenatchee World
• Side Rail Navigation - The Advocate

Best Practice #2: Print Advertising

• Full Page - Print Advertisement for Island Now
• Print Advertising - Community Outreach, Rome Sentinel
• Print Advertising - Rome Sentinel
• Full Page - Print Advertisement - The Island Now
• Print Advertising & Marketing - Bakersfield
• Events Calendar in Print - Drives more awareness

Best Practice #3: Digital Advertising

• Match Your Print PDF and Digital Promotion!
• Online Article- Southwest News Media
• Print & Digital Advertising - Cape May County Herald

Best Practice #4: Content Widgets

• St. Louis Post-Dispatch - Sitewide Implementation
• Austin360 - Home Page
• Bakersfield Californian - News
• Baton Rouge - Home Page
• Sentinel Colorado - Home Page
• Sewickley - Home Page

See all 7 articles

Best Practice #5: Email Marketing

• Marketing Tips - Let's Start with a Bang!
• E-Blasts to Venues & Event Promoters
• Email Blast - Let Your Community Know About The Calendar
• Weekly Email - DataTransmission

Best Practice #6: Social Media

• Social Proof - Rome Sentinel Facebook post
• Sample Social Media Post- Greater Long Island

Best Practice #7: Direct Mail

• Direct Mail - Send a letter to your local venues