Overview
Your Evvnt ticketing site supports several integrations to extend its reach and give you better visibility into visitor behavior. This article covers analytics tracking, email marketing integration, and embedding your event list on external sites.
For a broader overview, see Your Evvnt Ticketing Site.
Google Analytics and Meta Pixel
You can connect Google Analytics or a Meta Pixel to your ticketing site to track visitor behavior, conversions, and ad performance. Site partners cannot directly insert tracking scripts into the site. Instead, tracking is configured through your site's settings:
- Google Analytics — provide your Google Measurement ID in the site's domain settings
- Meta Pixel — provide your Meta Pixel ID in the same area
Once configured, tracking is active across your ticketing site. For setup details, contact your Evvnt team representative or refer to the tracking configuration in your site's domain settings.
MailChimp Integration
MailChimp is a marketing automation platform and email marketing service. By connecting your ticketing account to your MailChimp account, you can automatically sync ticket buyer email addresses to your mailing lists.
This integration allows you to:
- Automatically add new ticket buyers to a MailChimp audience
- Build targeted email campaigns based on event attendance
- Keep your mailing lists up to date without manual exports
The MailChimp connection is configured at the account level. Contact your Evvnt team representative for setup assistance.
Event List Widget
The event list widget allows you to embed a live list of all events on your ticketing site directly onto another website — such as your publication's main site. The widget updates automatically as events are added or removed from your ticketing site.
To get the widget code:
- Click the Settings tab in the left navigation
- Locate the event list widget option
- Copy the embed code provided
- Paste it into your external website's HTML where you want the list to appear
The widget displays event names, dates, and links back to your ticketing site for purchase.